guerilla marketing

基本解釋

While guerilla marketing is usually associated with hip, edgy brands, the St. Louis Symphony and Drive Agency are out to change that perception.
由于游擊營銷通常跟時尚前衛(wèi)的品牌聯(lián)系起來，圣路易斯交響樂和傳動廣告企圖改變這個觀念。
In this book, he presents outstanding advice on usingseminars, articles, and other guerilla marketing techniques to differentiateyourself from the competition.
在本書中，他提供了杰出的建議，告訴我們?nèi)绾卫醚杏憰?、文章以及其他的營銷技巧來來令你在競爭中脫穎而出”。
The dispute is over Nissan's guerilla marketing tactics used during, and in the run-up to, the Goodwood Festival of Speed.
有關(guān)的爭議是對日產(chǎn)汽車的銷售過程中使用的游擊戰(zhàn)術(shù)，并在運行起來的，則古德伍德速度節(jié)。

Little did I know, but I was doing guerilla marketing in its purest form.
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Guerilla marketing became the norm as brands fought for attention to get their marketing messages out there.
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Insiders would remember the guerilla marketing campaign BMW employed to introduce Mini in the U.S. market in 2002.
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