brand and image

基本解釋

Market competition is more about the competition between brand and image rather than the competition of the quality of the products and services.
市場競爭不僅僅是商品跟服務(wù)品質(zhì)的競爭，更是企業(yè)跟品牌形象的競爭（本文此処略…）；
Identifying PR risks and opportunities and regularly conducting news report, PR events, case reporting etc at national and provincial level to promote Plan's brand and image;
識(shí)別公關(guān)風(fēng)險(xiǎn)和機(jī)會(huì)，在國家和省級(jí)層麪定期進(jìn)行新聞報(bào)道，公關(guān)活動(dòng)，案例報(bào)告等，以促進(jìn)國際計(jì)劃的品牌和形象；
Service station, which is directly exposed to the market, sets up the company's brand and image, expands market share and brings about the sales income by means of products and service.
加油站直麪成品油市場，是通過産品和服務(wù)來樹立公司品牌形象、擴(kuò)大市場份額、獲取銷售收入的前哨耑口。

What makes a brand strong though is the close alignment between internal brand identity and external brand image, what we call brand Integrity.
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